Peterbilt Pacific Inc.

A refreshed website built for greater speed, improved SEO, and improved searchability.

1st Section (3)
Project Strategy

Project Goals

As a recognized leader in commercial trucking, Peterbilt trucks are highly sought after in the industry. Peterbilt Pacific Inc. has been serving the needs of Canadian truckers and heavy machine operators since 1969. As one of the largest dealers of Peterbilt trucks and parts in Canada, the company required a robust new website that allowed customers to track down their products easily. Peterbilt Pacific needed to maintain the look and feel of their previous website while boosting its overall functionality. Branding and simplicity were kept intact, but we padded the WordPress backend with an API to connect their inventory of available trucks back to the website. We then created a new listing page where customers could browse available stock with multiple drop-down menus based on the criteria they were looking for (year, model, horsepower, etc.).