Blesket Canada

Ongoing optimization and enhancement deliver big returns.

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Project Strategy

Project Goals

Blesket Canada is a family-owned Canadian business selling a variety of fountain pens, inks, paper, and other writing and calligraphy products and accessories. Ranging from beginner to high-end, Blesket Canada has a comprehensive range of products tailored to students, people getting into calligraphy, and fountain pen collectors.  Due to COVID-19, Blesket had to pivot to a primarily online store. Blesket wanted to increase its online presence and drive up sales from its online storefront.